The Pf Survey: What is most important to pharma employees?

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The Pf Company Perception, Motivation and Satisfaction Survey gives respondents from the medical sales sector the opportunity to have their say on their roles from behind an anonymous shied.

The survey continues to benchmark opinion as it moves into its 11th year and explores the things which matter the most to respondents from a variety of roles.

Despite a challenging and changing marketplace in the last twelve months, motivation and satisfaction factors have not changed as much as would be expected. In fact, only one of the top ten motivation factors changed when compared to the results from the 2010 survey. Salary, job security, manager relationship, work-life balance and company culture again topped the motivation charts with autonomy and personal development the only two factors to swap places.

The biggest change was found in satisfaction factors – where belief in present products again came out on top. Company culture – which for so long was a regularly voted within the top five – fell to eighth position as staff vented their frustration at widespread job losses and changing working environments. Although employees did voice their satisfaction where job security was concerned in the last twelve months after the factor increased by three places in the standings.

The survey is conducted annually by Health Sector Publishing, publishers of Pharmaceutical Field, since 2002. It provides a temperature check of sales executives’ remuneration, motivation, satisfaction, perception and recruitment. It is managed by Dr Brad Payne of Conker Statistics – a Fellow of the Royal Statistics Society – and collects responses anonymously. The latest results were gathered in early 2012, but relate to 2011.