People shaking hands: traditional brand management approach

Replacing traditional brand management with multichannel interaction

Graham McIntosh, Managing Director of Commercial & Clinical Pharma, at Uniphar Group plc looks at how the traditional brand management approach isn’t working anymore...
Jeremy Thorpe: Tillotts Pharma embracing partnerships

Tillotts Pharma UK embracing partnerships

Jeremy Thorpe is Managing Director of Tillotts Pharma UK Ltd. In his seven years at the helm, he has seen continuous double-digit growth and...
Angela Bandeira of Northumbria Healthcare Foundation Trust shares her experience of setting up a menopause support group.

Setting up a menopause support group

Angela Bandeira of Northumbria Healthcare Foundation Trust shares her experience of setting up a menopause support group. Why did you want to set up a...
woman riding bike made of cogs agile working in pharma

Implementing Agile working in pharma

Neil Osmond asks whether the Agile mindset and approach to managing projects could solve the pharmaceutical industry’s productivity problem and discusses the benefits of...

Engaging patients earlier in clinical development

Successful patient engagement is essential to the clinical development process. How can companies get it right? Patient and public engagement in clinical research means that...
BMA warns Prime Minister about pension taxation threat

The five legal pitfalls of clinical trial agreements

Sarah Lynam discusses the five legal pitfalls of clinical trial agreements. Collaboration between pharmaceutical companies, research organisations and hospital trusts, and the resulting clinical trials...
Man demonstrating with a clipboard showing Supporting First Line Field Managers

Supporting First Line Field Managers in Pharma

Ian Robinson discusses how to provide structure to sequential in-call coaching to enhance customer excellence when supporting First Line Field Managers in pharma. In the...
man rowing the tip of an iceberg: 2D matrix coding achieve for the pharma industry

What will 2D matrix coding achieve for the pharma industry?

Tony Cordrey is Vice President of European Strategic Operations at Accord Healthcare. Having been at the forefront of the Falsified Medicines Directive (FMD) rollout,...
Oxford Drug Design wins UK-China antimicrobial resistance grant

Antimicrobial resistance: Innovation must go hand-in-hand with awareness

Paul Chapman discusses antimicrobial resistance and how innovation must go hand-in-hand with awareness to combat superbugs. A recent study from researchers at Glasgow Caledonian University warned...
painter removing star from EU flag highlighting how pharma can prepare for Brexit

How pharma can prepare for Brexit

John Leyden shares his basic steps for how pharma can prepare for Brexit. I realise that most of us, including me, are getting tired of...

Latest articles

People sitting around a desk with laptops and tablets to show Pharma drug approvals round-up: UK, Europe, US

What’s been authorised? UK, Europe, US drug approvals

Pf summarises the UK, Europe and US drug approvals from 20 - 24 Jan 2020. UK The National Institute for Health and Care Excellence published draft...
hands holding smart phones to show Digital interventions for behaviour change

Digital interventions for behaviour change

New NICE guidance looks at digital interventions for behaviour change and suggests that these interventions such as apps, wearable devices and online programmes and...
image of red and blue heart on purple background to show Acute aortic dissection is a 'ticking time bomb'

Acute aortic dissection is a ‘ticking time bomb’

Safety body calls for earlier recognition of ‘ticking time bomb’ aortic dissection to prevent deaths as its new report reveals that up to half...

Popular articles

pain relief patch released by nurofen

Nurofen launches a 24 hour ibuprofen pain relief patch

Nurofen announces the launch of the UK’s only 24 hour clinically proven pain relief patch containing ibuprofen.  Despite body pain being among the most commonly...
People sitting around a desk with laptops and tablets to show Pharma drug approvals round-up: UK, Europe, US

What’s been authorised? UK, Europe, US drug approvals

Pf summarises the UK, Europe and US drug approvals from 20 - 24 Jan 2020. UK The National Institute for Health and Care Excellence published draft...
black and white photo of Craig Bradley to show Key publications to impact the UK access environment in 2020

Key publications to impact the UK access environment in 2020

Craig Bradley, Commercial Lead Rare GI at Takeda, PM Society Chair & PM Society Market Access Interest Group Lead, looks at key publications to...
Illustration of people meeting at a table that looks like a pill to show Tiofarma admits illegal role in fludrocortisone anti-competitive agreement

Tiofarma admits illegal role in fludrocortisone anti-competitive agreement

Tiofarma has admitted that it took part in a fludrocortisone anti-competitive agreement that resulted in significant price hikes for the essential medicine. This means that...
image of red and blue heart on purple background to show Acute aortic dissection is a 'ticking time bomb'

Acute aortic dissection is a ‘ticking time bomb’

Safety body calls for earlier recognition of ‘ticking time bomb’ aortic dissection to prevent deaths as its new report reveals that up to half...

Subscribe

Sign up to receive your free UK subscription to Pf Magazine and our digital newsletters, for all the essential headlines, Jobs of the Week, and thought-provoking features.

Claim my free subscription