Pharmafield - News and analysis for UK pharma & healthcare

Pharma News

NICE recommends ADCETRIS▼ (brentuximab vedotin), in combination with chemotherapy, as frontline treatment for a rare type of lymphoma

Emma Morriss - July 10, 2020

Pharma News

CMA formally concludes fludrocortisone investigation

Pharma News

MHRA response to Independent Medicines and Medical Devices Safety Review

Healthcare

First Do No Harm: Independent Medicines and Medical Devices Safety Review publishes its recommendations

Marketing

Pf Webinars: Shaping healthcare markets to serve real brand purpose

Major study into COVID-19 long-term health effects

Emma Morriss - July 6, 2020

The Health and Social Care Secretary has announced the launch of a major £8.4m research study into the long-term health effects of COVID-19 on...

Image of a contract being signed by two people with a certification stamp to show European Commission approves extended Invokana ® (canagliflozin) indication

European Commission approves extended Invokana ® (canagliflozin) indication

July 3, 2020

EC approves Janssen’s preventative Ebola vaccine

July 3, 2020

Image of a healthcare professional in PPE with medical equipment and rip to show No clear benefit of HIV antivirals for COVID-19 patients

No clear benefit of HIV antivirals for COVID-19 patients, says study

July 2, 2020

Symbiosis secures growth finance

July 2, 2020

THIS MONTH'S PF MAGAZINE ARTICLES >

COVID-19 forces radical changes in NHS finance

Oli Hudson - June 24, 2020

Winning pharma brands: Changing the rules of a market

NIck Williams - June 15, 2020

Pf Webinars: Pharma and Integrated Care Systems – How to make your brand relevant

Tim Warren - May 11, 2020

Evolving pharma key account management in a changing NHS

Oli Hudson - May 1, 2020

Evolving to meet pharma’s recruitment needs

Chris Anderson - March 30, 2020

People with neurological conditions lose out due to COVID-19 delays

Emma Morriss - July 7, 2020

In a recent survey of more than 1600 people with neurological conditions, over 7 in 10 respondents said they had experienced delays to their...

Image of a head with a cloud brain to show Post COVID-19 mental health crisis awaits

Without support for services post COVID-19 mental health crisis awaits

July 7, 2020

People with diabetes ‘forgotten’ amid imminent easing of lockdown

June 30, 2020

VR learning platform launched in response to COVID-19

Emma Morriss - June 19, 2020

Onyx Health are to launch a new VR Learning Platform in response to COVID-19. The Interactive Learning Environment (ILE) is an online communication tool...

Business conversation: contracting market access activities

Why are life science companies contracting market access activities?

November 18, 2019

Image of four people communicating via different mediums to depict mind the Generation Gap in pharma marketing

Mind the generation gap in pharma marketing and market research

November 12, 2019

Logical reasoning tests: What you need to know

Careers Nikki Pham - March 30, 2020

Logical reasoning tests are a cornerstone of aptitude tests. They comprise the foundation for many job interviews on assessment days. But what can you...

Psychometric testing in pharma

Careers Emma Morriss - February 3, 2020

Psychometric testing in pharma has become increasingly popular. Pf asked its recruiters for insight. Lauren Ward, Recruitment Consultant, Evolve Psychometric tests are commonly used to provide an objective...

The power of teamwork at the Pf Awards

Careers Emma Morriss - December 9, 2019

Dave Lampard, Head of Business Development at Thornton & Ross, was the winner of the Pf Awards 2019 Field Manager Award discusses his win...

Taking on a new role in 2020

Careers Amy Schofield - December 9, 2019

As 2019 comes to a close, your thoughts might be turning to taking on a new role. We asked expert pharma recruiters for their...

Andrew Armes: supporting and entering the Pf Awards

Encouraging talent across the pharma industry with Pf Awards

Careers Emma Morriss - December 2, 2019

Andrew Armes, Head of Talent Acquisition at Roche UK, shares Roche’s motivation for supporting and entering the Pf Awards. What are Roche’s aims and objectives? At...

Opinion >

Image of a person in full PPE holding a shield up to a giant coronavirus spore

COVID-19

COVID-19: on the frontline of community pharmacy

Deborah Evans - June 1, 2020

Insight into community pharmacy during the COVID-19 pandemic and lockdown. Alongside panic buying of toilet rolls and non-perishables, the March coronavirus lockdown saw patients rushing...

Image of people standing at a data board showing charts and graphs to show How effective data strategies in labs are increasing the throughput of lifesaving drugs

How effective data strategies in labs are increasing the throughput of...

May 12, 2020

Graph Databases: The Key to Groundbreaking Medical Research

April 21, 2020

Making HCP virtual events a success

April 7, 2020

Medicines and Medical Devices Bill: Getting it right for all

March 30, 2020

In depth >

Image of a scale held by a hand with one business person on the left and a group balancing on the right to show Crisis or crossroads? Where next for key account management post-COVID?

In Depth

Crisis or crossroads? Key account management post-COVID

Miranda Wheatley Price - July 6, 2020

Miranda Wheatley Price from Rubica calls for a dynamic response to the current challenge as she explores the future for key account management post-COVID. One...