Pharmafield - News and analysis for UK pharma & healthcare

In Depth

APM study reveals the contribution of project management in pharma and life science

Rebecca Fox - July 15, 2020

COVID-19

COVID-19: A Catalyst for Change in Government-Industry Partnership

NICE recommends ADCETRIS▼ (brentuximab vedotin), in combination with chemotherapy, as frontline...

Emma Morriss - July 10, 2020

Takeda UK has announced that the National Institute for Health and Care Excellence (NICE) has recommended ADCETRIS (brentuximab vedotin) with cyclophosphamide, doxorubicin and prednisone...

CMA formally concludes fludrocortisone investigation

July 9, 2020

MHRA response to Independent Medicines and Medical Devices Safety Review

July 9, 2020

Major study into COVID-19 long-term health effects

July 6, 2020

Image of a contract being signed by two people with a certification stamp to show European Commission approves extended Invokana ® (canagliflozin) indication

European Commission approves extended Invokana ® (canagliflozin) indication

July 3, 2020

THIS MONTH'S PF MAGAZINE ARTICLES >

Winning pharma brands: Changing the rules of a market

Marketing NIck Williams - June 15, 2020

COVID-19 and reorganising NHS cancer services

COVID-19 Oli Hudson - June 1, 2020

Strategy, curiosity & solutions to align pharma and the NHS

Opinion Emma Morriss - June 1, 2020

It’s all in the mind(set): digital transformation in pharma

COVID-19 David Reilly - June 1, 2020

New Normal, New Thinking: Life Post COVID-19

COVID-19 Mark Pringle - June 1, 2020

The ABPI Code & Virtual Promotional Meetings

COVID-19 Rina Newton - June 1, 2020

SPOTLIGHT: ADVERTORIAL FROM PF PARTNERS >

Pf Webinars: Shaping healthcare markets to serve real brand purpose

Emma Morriss - July 8, 2020

Image of a clipboard with a white cross on a red background, heart trace, calculator, pen, money and glasses to show COVID-19 forces radical changes in NHS finance

COVID-19 forces radical changes in NHS finance

Oli Hudson - June 24, 2020

Pf Webinars: Pharma and Integrated Care Systems – How to make your brand relevant

Tim Warren - May 11, 2020

Evolving pharma key account management in a changing NHS

Oli Hudson - May 1, 2020

Evolving to meet pharma’s recruitment needs

Chris Anderson - March 30, 2020

First Do No Harm: Independent Medicines and Medical Devices Safety Review...

Emma Morriss - July 8, 2020

The Independent Medicines and Medical Devices Safety Review, chaired by Baroness Julia Cumberlege, has today published its report. Titled 'First Do No Harm', it comes...

People with neurological conditions lose out due to COVID-19 delays

July 7, 2020

Image of a head with a cloud brain to show Post COVID-19 mental health crisis awaits

Without support for services post COVID-19 mental health crisis awaits

July 7, 2020

VR learning platform launched in response to COVID-19

Emma Morriss - June 19, 2020

Onyx Health are to launch a new VR Learning Platform in response to COVID-19. The Interactive Learning Environment (ILE) is an online communication tool...

Business conversation: contracting market access activities

Why are life science companies contracting market access activities?

November 18, 2019

Image of four people communicating via different mediums to depict mind the Generation Gap in pharma marketing

Mind the generation gap in pharma marketing and market research

November 12, 2019

Job seeking during COVID-19

Careers Emma Morriss - June 1, 2020

Pf asked industry leading recruiters for their top tips for job seeking during COVID-19. Tips for virtual interviewing Consider what you wear – look professional. ...

Logical reasoning tests: What you need to know

Careers Nikki Pham - March 30, 2020

Logical reasoning tests are a cornerstone of aptitude tests. They comprise the foundation for many job interviews on assessment days. But what can you...

Psychometric testing in pharma

Careers Emma Morriss - February 3, 2020

Psychometric testing in pharma has become increasingly popular. Pf asked its recruiters for insight. Lauren Ward, Recruitment Consultant, Evolve Psychometric tests are commonly used to provide an objective...

The power of teamwork at the Pf Awards

Careers Emma Morriss - December 9, 2019

Dave Lampard, Head of Business Development at Thornton & Ross, was the winner of the Pf Awards 2019 Field Manager Award discusses his win...

Taking on a new role in 2020

Careers Amy Schofield - December 9, 2019

As 2019 comes to a close, your thoughts might be turning to taking on a new role. We asked expert pharma recruiters for their...

Opinion >

Image of a person in full PPE holding a shield up to a giant coronavirus spore

COVID-19

COVID-19: on the frontline of community pharmacy

Deborah Evans - June 1, 2020

Insight into community pharmacy during the COVID-19 pandemic and lockdown. Alongside panic buying of toilet rolls and non-perishables, the March coronavirus lockdown saw patients rushing...

Image of people standing at a data board showing charts and graphs to show How effective data strategies in labs are increasing the throughput of lifesaving drugs

How effective data strategies in labs are increasing the throughput of...

May 12, 2020

Graph Databases: The Key to Groundbreaking Medical Research

April 21, 2020

Making HCP virtual events a success

April 7, 2020

Medicines and Medical Devices Bill: Getting it right for all

March 30, 2020

In depth >

Image of a scale held by a hand with one business person on the left and a group balancing on the right to show Crisis or crossroads? Where next for key account management post-COVID?

In Depth

Crisis or crossroads? Key account management post-COVID

Miranda Wheatley Price - July 6, 2020

Miranda Wheatley Price from Rubica calls for a dynamic response to the current challenge as she explores the future for key account management post-COVID. One...